SK hynix Award Object Design
Transforming Semiconductor Identity into Timeless Awards
VOWz led the SK hynix Award Object Design project with a focus on visually expressing the company’s identity and the value of achievement through symbolic objects created for its members and executives. Moving beyond conventional award objects,
VOWz established a design language that allows SK hynix’s accumulated technological expertise and brand philosophy to be conveyed naturally in a commemorative form.
Key elements representing semiconductor technology were abstractly reinterpreted by VOWz and embedded into structure, proportion, and graphic expression, capturing the brand’s messages of precision and innovation. Through this approach, the meaning of achievement delivered to members and leaders is extended beyond a momentary experience into a lasting symbol that continues to reflect the brand’s values over time. The SK hynix award objects function not only as gestures of recognition and respect, but also as a brand experience that embodies and carries forward the company’s identity.
