Nexon Blue Archive OST Album Kit
Music Archive: Capturing the Melodies of Youth
VOWz transformed the soundtracks of Blue Archive—a core element of the game's universe—into physical album kits. Moving beyond a mere storage medium for audio, our goal was to build a "Musical Archive" that translates the ethereal atmosphere of Kivotos and each school’s narrative into a visual and tactile experience. Through a sophisticated design language, VOWz envisioned the act of listening to the music as a special ritual for revisiting precious in-game memories.
In particular, VOWz consistently applied the minimalist aesthetic of the in-game UI to everything from the CD layouts to the various special inclusions. By visualizing each school's unique atmosphere through symbolic colors and graphics, we designed the package itself as a symbolic object to maximize its collectible value. This allows fans to tangibly experience a piece of the universe within their own space, providing a multi-dimensional immersion that emotionally connects them with the artist’s creative vision.
