One Piece Character Chocolate
Special Chocolate Collection : Wanted & Pop Edition
VOWz designed the One Piece character chocolate packaging to extend the vast universe of the global animation into a gustatory experience, offering fans both flavor and fun. Capturing the adventure and vitality unique to One Piece, VOWz utilized a diverse design language ranging from a vintage 'Wanted Poster' concept that evokes the reality of the pirate era to pop visuals that reinterpret unique characters with vibrant colors.
Beyond simple food packaging, VOWz focused on maximizing the value of the product as collectible 'merchandise' that fans would want to own. By meticulously infusing character identities into every element—from tin cases and structural paper packaging to individual wrappers—we curated a special brand experience where enjoying the chocolate becomes an act of collecting and savoring the world of One Piece.